The City of Lancaster and Allium Development Group extend sincere thanks to Milzy Carrasco, Director of Neighborhood Engagement, and Kristen Simon, Bureau Chief of Tourism, Department of Neighborhood Engagement, for their leadership, guidance, and continued commitment to advancing Lancaster’s Tourism Master Plan.
We also extend special appreciation to partner leaders who provided strategic guidance and insight throughout the development of the TMP Implementation Strategy, including Marshall Snively, President, Lancaster City Alliance; Jeremy Young, Vice President of Community & Economic Development, Lancaster City Alliance; Tom Wallace, Business Development Director, Lancaster Chamber and Board Chair, Cultivate Lancaster; Jaime Arroyo, Mayor, City of Lancaster; Joel Cliff, Chief Sales Officer, Discover Lancaster; Sarah Long, Director of Marketing & Partnerships, Discover Lancaster; and Jeffrey Vasser, President & CEO, Discover Lancaster. Their collaboration and expertise helped shape a practical, coordinated, and community-centered roadmap for implementation.
The TMP Implementation Strategy was developed by Nancy Keeler, Principal, Allium Development Group, with support from Megan Heinly, Independent Consultant.
We gratefully acknowledge the many partner organizations named throughout this document for their time, insight, and collaboration.
All photographs used in this document were provided by the City of Lancaster.
This document was delivered by Allium Development Group LLC to the City of Lancaster Department of Neighborhood Engagement, Lancaster, PA, in February 2026.
